Serious Intent™ is
the corporate incarnation of the skills of Tim Heidmann and a talented
group of design, production, and engineering associates.
Most recently, Tim
was a Senior Software Architect at Pinnacle Systems, now a part of Avid
Technologies. He was responsible for a large part of the initial
design of the DekoCast™ live on-air graphics system, an object-based
graphics design and display product combining video, clip playback,
animated logos, and text elements in a single powerful and flexible box.
Tim came to Pinnacle from Shoreline Studios, a company he founded in
1995 to bring powerful realtime 2D and 3D graphics hardware to the live
broadcast field. Pinnacle acquired Shoreline's realtime
object-based Rocket technology, which grew into the DekoRocket™,
DekoCast, Deko Objex™, and Inflexion™ technologies.
